Tina Schweiger
Co-Founder, Designer and Chief Empath
Dedicated to Enriching the Human Experience
Tina is a champion for emotional awareness and intelligence. She co-founded Feelalytics to help people and organizations understand the meaning behind their emotions and reactions. By providing this valuable insight, Tina empowers people to cultivate more happiness and fulfillment in both their personal lives and in the organizations in which they work
Passionate about cultivating the human experience, Tina works with companies and brands across the country to help them build more emotionally supportive environments. She educates organizations on the importance of emotional awareness and provides concrete methods to help individuals and teams build their emotional aptitudes.
One of Tina’s primary goals is to help people express their emotions freely and healthily. That’s why her innovative software allows others to anonymously communicate their feelings and provides them with a safe method to be candid.
This gives organizations the ability to measure the emotions of employees and consumers in real time. From measuring feelings of belonging to interpreting peoples’ reactions to marketing messages, Tina teaches companies how to understand the meaning behind these emotions.
Through the emotional data Tina’s tools provide, organizations are able to measure the effectiveness of their initiatives and the extent to which people are resonating with their content. Tina then supports their efforts in intentionally developing better experiences for their community members and improving overall staff and consumer engagement.
An Accomplished Thought Leader and Businesswoman
Tina’s always had a passion for the science of human expression and emotional aptitude. As an intentional curator of joy and empathy, she’s driven to help others connect with their emotions in a safe, brave and productive way.
Tina attended the University of Texas at Austin on a full swimming scholarship and graduated Cum Laude with a BFA in Design. She also earned advanced training and certification from the Luma Institute for Human-Centered Design.
Before Feelalytics, Tina worked as a business leader and innovator for over a decade. In addition to being an entrepreneur, she’s led others as a creative director, business developer and chief marketing officer. Her extensive experience fuels her ability to formulate concrete strategies to strengthen the operations and cultures of other organizations.
Tina recently completed her Master’s degree in Industrial Organizational Psychology from Harvard University. While in this degree program, she identified the need for available access to emotional data and understanding. Tina formulated the idea for Feelalytics, which allowed her to combine her original insights in psychology with her skills in cultivating user experiences.
Tina Schweiger in USA Today
Stuck on Zoom: How having more tech at home during COVID-19 creates longer, more stressful workdays
Terry Collins USA TODAY
The very technology that enables us to do our jobs from most anywhere also makes it that much harder to step away. For Tina Schweiger, spending 12-hour-plus workdays staring at laptops has become far too familiar.
The owner of a small startup and tech consultant in Austin, Texas, Schweiger, is typically in front of a screen before 7 a.m. to begin her self-described “thought-intensive tasks” before her husband and two young sons are awake.
Between constantly sending and answering emails, attending a fair share of online meetings (with her boys or dogs likely pop up on screen at any given moment), finishing a project or impressing potential investors, Schweiger said her day often disappears.