How does Feelalytics work?

Our technology has commercialized a psychological testing method: Experience Sampling.

That means you can gain insights into real-time reactions and understand WHY people feel the way they do.

Use Case #1: Customer Experience

How did you feel about your recent experience?

  1. You ask a specific question at the moment it matters.

  2. People react with one or more emoji that represent how they feel at that moment, about their current experience.

  3. You get an aggregated Net Emotion Score, plus context-specific emotions.

Use Case #2: Video Content

What do you think about the second-by-second details in this video content?

People can authentically react without trying to figure out the “right answer,” and your team can understand which moments matter, and to whom.

Use Case #3: Employee Experience

Do your people feel like they belong?

Measure company psychological safety, trust, and belonging.

Find out why the Net Emotional Index is your NEW KPI.

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Flow: the Experience Sampling Method
Flow: the Experience Sampling Method

In the early 1970’s, Mihaly Csikszentmihalyi was inspired by the new technology of pagers used by dispatchers to stay connected with their on-demand workers like physicians and police. He realized that pagers could be used by study participants to prompt a self-report of a person’s experience in the moment – allowing him to study the mind state of flow by gathering both the context and content of a moment in life.

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Emotions are data. We provide in-the-moment emotional reactions to those who are charged with making strategic decisions.