Details
Belonging is a feeling and therefore a far more powerful force than any D&I strategy could ever be. It’s a fundamental human need, a word that translates across any language or culture, and a feeling that every human is wired to want. The best thought-out D&I strategies will go so much further in cultures where people feel they belong because when we’re seen and valued for who we really are — our own unique and authentic selves — we thrive, and so do the people around us. Anita Sands – March 26, 2019 for her article in Medium
During this webinar:
- 0:00 – 3:59 Introduction
- 4:00 – 7:37 The role the feeling of belonging plays in the workplace
- 7:38 – 15:12 How people experience belonging and not belonging
- 15:13 – 34:40 How the feeling of belonging can be collected as actionable data
- 34:41 – 50:16 How using emotional data can change culture at scale
Related Resources Mentioned
- Design Thinking Workshops
- 2019-white-paper-the-employee-experience-index-1.pdf
One global study of more than 23,000 employees found that “supportive co-worker relationships are also an important driver of a positive work experience. When those relationships are present in the workplace, employees report a much more positive employee experience than when that support is absent (77 percent compared to 35 percent).”
When employees feel like they belong, their ideas and suggestions matter; they are more than twice as likely to report a positive employee experience than those who don’t (83 percent versus 34 percent).
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Put another way, diversity is a fact (the numbers are what they are), inclusion is a choice (you decide whether to include someone or not), but belonging is a feeling that can be enforced by a culture that you can purposefully create.
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Belonging, simply put, means existing in a culture that invites people to be themselves: that encourages anyone to feel comfortable in their own skin.

Tina Schweiger
Co-Founder, CEO, I/O Psychology Consultant

Michelle Stinson Ross
Co-Founder, CMO, Feelalytics Trainer